In a stunning demonstration of star power, Nigerian music prodigy David Adeleke, a.k.a Davido, has broken the record for the most-watched TikTok live stream in Africa, reaching an amazing 389,800 viewers.
The historic event took place on Wednesday, attracting followers all around the continent and beyond.
The live stream, hosted by prominent Nigerian TikTok celebrities Peller, Jarvis, and Jo Blaq, featured an exhilarating mix of Davido’s hit songs as well as fascinating fan interactions. Viewers were exposed to intimate behind-the-scenes moments and glimpses into the artist’s life, making the event even more memorable.
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Davido’s record-breaking success demonstrates the expanding significance of social media in the music industry, particularly in Africa, where musicians are increasingly using platforms such as TikTok to communicate directly with their fans. The event not only showed Davido’s huge popularity, but also demonstrated the power of collaboration among digital content makers.
Fans took to social media to share their joy, with many applauding the singer for his engaging demeanor and dedication to entertaining his audience. As the live stream continues to trend, Davido’s record-breaking performance adds to his already distinguished career, cementing his position as a prominent figure in African music.